Sticky wrap for sealing food items was invented back in the 1940s. This is a disposable object, and each year our environment is littered with tonnes of used plastic wraps. Considering the steady increase in consumption and population growth, this environmental issue will get progressively worse until it turns into a full-blown catastrophe.
The new century requires a brand-new approach to everything, including simple things like food packaging. Food Wrap is a reusable cling wrap that serves as an example of a new way of looking at ordinary things. It is convenient and easy to use, and it keeps your food fresh without harming the environment, because Food Wrap can be washed and reused again many times. The project is currently at the fundraising stage. You can support it on Kickstarter.